Prius – Archive

Key Features:

  • The world’s first mass-production hybrid electric car
  • Successive generations deliver ever-improving fuel economy and emissions performance
  • Hybrid Synergy Drive the foundation of Toyota’s continuing electrified mobility programme
  • Full hybrid system enables the car to run on electric power alone, with no harmful tailpipe emissions
  • First generation model debuted in the UK in 2000, following successful launch in Japan in 1997

Related Press Releases

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6 October 2021

Toyota Prius and Hilux Winners in the Carbuyer Car of the Year Awards

Toyota Prius and Hilux Winners in the Carbuyer Car of the Year Awards

Toyota Helps Fight Coronavirus Transmission with new Taxi Safety Screen

Toyota Helps Fight Coronavirus Transmission with new Taxi Safety Screen

Motorists Invited to Clean Up on New Car Costs with Toyota and Lexus Scrappage Schemes

Motorists Invited to Clean Up on New Car Costs with Toyota and Lexus Scrappage Schemes

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