The University of Derby is giving its employees the chance to get behind the wheel of a Toyota Prius – European Car of the Year for 2005 – and so far their response has been extremely favourable.

The Toyota Avensis has been named the most reliable car by Britain’s fleet operators.

Satellite navigation as standard on the Toyota Avensis has proved a prime attraction for a fast-expanding medical consultancy service, which has recently taken on 15 of the cars and has 15 more on order.

A Toyota Prius, the recently voted 2005 European Car of The Year, has joined the 230-strong user-chooser fleet of Britain’s third biggest building society, the Yorkshire – and its driver says she is ‘delighted’ by the move.

Britannia, the UK’s second-largest building society, has cited British build as one reason for its decision to switch its car fleet to Toyota.

When a Tyneside building contractor and developer offered five of its managers their choice of company car, they all came up with the same answer – Toyota Avensis. As a result, Toyota has become the company’s brand of choice.

Wastewater treatment service engineers working for KEE Services are driving upgraded Toyota Hiaces – just over a year after the company replaced its original Hiace fleet with another make of van.

The UK’s leading provider of home credit has enhanced its green credentials with the addition of the first three Toyota Prius petrol-electric hybrid cars to its 700-vehicle fleet.

A drive for greater value for money has led the world’s leading equine welfare charity to switch much of its vehicle fleet to Toyota.

The Toyota badge has joined a restricted manufacturer base for the 1200-strong fleet of leading oil company TOTAL UK.

One of Europe’s largest single-site recruitment companies has switched its UK sales fleet from Ford to Toyota, with an initial order for 10 Avensis hatchbacks.

Rapid nationwide expansion and unfortunate experiences with previous cars has led a major plastics supplier to rationalise its vehicle fleet – and it has started by placing its first orders for Toyota cars.