AYGO COOL WITH NEW BLUE HUE

There’s blue, then there is Aygo Blue. This spring Toyota’s award-winning city car has a fresh look with a new dedicated Slate Blue metallic paint finish.

TOYOTA UNLEASHES HIGH POWER HILUX AT CV SHOW

There are few challenges left for Toyota’s mighty Hilux, a car that has toughed it out in the world’s most extreme environments for decades and which only last year made history by conquering the Arctic to become the first car to drive to the Magnetic North Pole.

TOYOTA PRIUS JOINS THE GREEN CREWE

Go Green Car and Van Rental, Britain’s first green car hire company based at Crewe, Cheshire, has taken possession of eight new Toyota Prius hybrid cars boosting their fleet of super environmentally friendly vehicles to 12.

TOYOTA UNVEILS URBAN CRUISER

Toyota has given its new Urban Cruiser small SUV its European debut at the Geneva motor show, the latest addition to its distinguished 4×4 vehicle heritage. The new model is aimed firmly at the urban all-road market, where European sales have almost doubled since 2002.

WORLD PREMIERE OF THE NEW TOYOTA IQ

Toyota has given the production design of the new iQ its world premiere at the Geneva motor show. First presented as the Concept Car iQ at the Frankfurt motor show last year, the new model will go into production late in 2008 with UK sales scheduled to start in spring 2009.

THAT’S LIFE WITH A TOYOTA PRIUS

As the doyenne of British consumer journalism, there is probably no tougher customer to please than Esther Rantzen. That makes her choice of a Toyota Prius for her personal transport all the more telling.

TOYOTA YARIS SR: A WINNING RECIPE

Take one Yaris. Add highly desirable styling and exclusive equipment features. Price competitively and sell. It is as simple as that. Toyota has comprehensively upgraded the specification of its 1.3 VVT-i and 1.4 D-4D Yaris SR models to create one of the most impressive supermini prospects on the market.

SMALL IS BEAUTIFUL FOR TOYOTA AT GENEVA

Toyota is thinking big by creating a new generation of small cars designed to address the demands of modern motoring and the preferences of today’s drivers. Two new models will take centre stage at the Geneva motor show.