FEEL LIKE TAKING DIRECT ACTION?

Like croissants and bottled water, it seems French-style direct action has reached the UK. But you don’t need to blockade an oil refinery or jam up the A1 to pay less for fuel. Just drive the new Toyota Prius.

TOYOTA PRIUS MAKES ITS MARK ON BRITAIN

Toyota has made its mark on Britain with Prius, Toyota’s hybrid car. Starting from the Toyota plant at Burnaston, Derby, volunteers from the Toyota Enthusiasts Club drove around central England on a route that traced out the shape of the Toyota logo.

Toyota at the 1999 London Motor Show

TOYOTA AT THE 1999 LONDON MOTOR SHOW

Toyota’s Ambitious Approach to Europe With a total production in 1998 of almost 5.2 million vehicles, including Daihatsu, Toyota is the third largest manufacturer of cars and light commercial vehicles in the world. In Japan, the company has been the […]