After months of anticipation, the all-new Prius arrived in the UK this week and is already on the road and on public display.
Climbing into a car that’s been parked for a while on even a moderately sunny day can be an uncomfortable experience and is likely to provoke full-blast operation of the air conditioning, using up fuel and increasing emissions.
This summer’s launch of the all-new Toyota Prius is one of the most important motor industry events of the year.
uel-efficient, low emissions driving does not have to confine the motorist to a one-size-fits-all driving style.
It’s said that you get what you pay for, but where Toyota’s new full hybrid Prius is concerned, customers enjoy great deal more for the just the same price they would pay for the current model.
When it comes to environmental performance, new Prius’s achievements are not just about the fuel economy and clean running offered by its Toyota Hybrid Drive full hybrid powertrain.
It is said that when you are at the top, the only way you can go is down. Not so for the remarkable Toyota Prius, which this summer takes its advanced hybrid power technology and environmental leadership on to a higher level.
The first-generation Prius was the world’s first mass-produced hybrid vehicle. Launched in Japan in 1997 and in Europe in 2000, the unique Toyota hybrid established a major industry milestone in vehicle powertrain development and sustainable mobility.
Toyota will unveil its all-new Verso at the Geneva motor show, a no-compromise MPV that offers more space, comfort and practicality, and benefits from the latest occupant and pedestrian safety features.
As previously announced, new Prius will be making its European debut and there will be the world-reveal of a new European-built model at an international media reception hosted by Toyota the evening before the Geneva motor show press day.
A new chapter in the history of Prius opens at the Detroit motor show with the official unveiling of the all-new, third-generation of Toyota’s world-leading hybrid power car.
Toyota, with a long-term aim toward enhancing its ability to flexibly respond to rapid fluctuations in North American market demand and toward facilitating a stable supply of North American-made vehicles, announces the following changes to its North American production structure.
The Toyota Prius has gained a second J.D. Power and Associates award after emerging as the highest scoring individual model in the 2008 UK Customer Satisfaction Index StudySM, retaining the position it held in 2007.