Sporting And Refined: The New Toyota Yaris SR

16 March 2007


  • New SR 1.8 flagship mode for the Yaris range
  • Powered by new 131bhp (133 DIN hp) 1.8-litre Dual VVT-i engine
  • Suspension and steering tuned for sportier performance
  • 17-inch alloy wheels and body styling kit with side skirts and rear spoiler
  • Vehicle Stability Control (VSC) and Traction Control as standard
  • On sale from 1 April, priced from £12,995 (three-door)
  • SR grade also introduced for 1.3 VVT-i and 1.4 D-4D Yaris, priced from £10,695

The Toyota Yaris SR 1.8 is a new flagship model for the Yaris range, bringing sports performance, style and refinement to a car that’s already a leader in terms of safety, equipment and comfort.

It is powered by a new 1.8-litre petrol engine with Dual VVT-i technology and benefits from sports-tuned steering and suspension, a striking body kit, 17-inch alloy wheels and a premium equipment specification that offers more in terms of comfort and convenience features than any of its segment rivals. Add to that Yaris’s class-leading safety performance, with a five-star Euro NCAP adult passenger safety rating and a unique-in-class standard-fit driver’s knee airbag and you have a formidable all-round package.

Beyond the SR 1.8, Toyota is also introducing new SR versions of the Yaris, powered by the 1.3-litre VVT-i petrol and 1.4 D-4D 90 diesel engines. These combine sports styling and high equipment specification with highly competitive prices and ownership costs.

New 1.8-litre Dual VVT-i engine
The SR 1.8 is the first Toyota to be powered by the new 1.8 Dual VVT-i petrol engine, equipped with intelligent timing for both intake and exhaust valves to deliver smoother performance and greater efficiency. Maximum output of 131bhp (133 DIN hp) is achieved at 6,000rpm, with 173Nm of torque delivered at 4,400rpm. This gives nought to 62mph acceleration in 9.3 seconds, with combined cycle fuel economy of 39.2mpg. Carbon dioxide emissions are 170g/km, placing the SR 1.8 in Band E for Vehicle Excise Duty.

Sports chassis, suspension and steering
The SR 1.8’s chassis and suspension are tuned for good handling and ride comfort. The suspension has also been lowered for a more rewarding driving experience and the Electric Power Steering has been adjusted for quicker and more precise response to driver input. Vehicle Stability Control (VSC) and Traction Control (TRC) are provided as standard, in addition to ABS, Electronic Brakeforce Distribution (EBD) and Brake Assist (BA).

Design and equipment
The Yaris SR 1.8 is available in both three and five-door body styles. To complement its sportier performance, it features a rear roof spoiler, side skirts, chrome sports exhaust, LED tail lights and deeper front and rear bumpers, the front fitted with integrated fog lights. The interior is equipped with sports seats and an upholstery fabric that’s exclusive to the model. There’s also a leather trimmed steering wheel, chrome trim detailing and an amber-lit Optitron instrument display with analogue read-outs.

Building on the high specification of the existing Yaris T Spirit model, the SR 1.8 gains exclusive-design 17-inch alloy wheels, plus VSC with TRC and sports pedals. It also features climate control air conditioning with pollen filter, Smart Entry and Start system, six-speaker audio system with CD player and MP3/WMA file playing function (from disc), a reach and rake-adjustable steering column, electrically adjustable door mirrors and front fog lamps.

High equipment, high value SR grade models
The arrival of the SR 1.8 gives the Yaris a new sporty dimension and its impact is spreading further into the model range with the introduction of other new SR versions powered by Toyota’s 1.3-litre VVT-i petrol and 1.4-litre D-4D 90 diesel engines. Launched at the same time as the SR 1.8, these feature models enable customers to enjoy sports styling and high equipment specification with competitive on-the-road prices and ownership costs.

The SR 1.3 and 1.4 D-4D match the current T Spirit specification with the addition of turbine-style 15-inch alloy wheels, a rear spoiler, chrome exhaust finisher, front scuff plates and brushed alloy gear knob. Other high quality features include the Smart Entry and Start system, climate control air conditioning and front fog lamps. In spite of all these extra features, the SR models are £615 cheaper than their T Spirit equivalents.



  • SR 1.3 VVT-i three-door – £10,695
  • SR 1.3 VVT-i three-door M/M – £11,195
  • SR 1.3 VVT-i five-door – £11,195
  • SR 1.3 VVT-i five-door M/M – £11,695
  • SR 1.4 D-4D three-door – £11,665
  • SR 1.4 D-4D three-door M/M – £12,165
  • SR 1.4 D-4D five-door – £12,165
  • SR 1.4 D-4D five-door M/M – £12,665
  • SR 1.8 Dual VVT-i three-door – £12,995
  • SR 1.8 Dual VVT-i five-door – £13,495


Download this release as a PDF below

Sporting And Refined: The New Toyota Yaris SR


Images are copyright free for editorial purposes only

Media enquiries

Please click here to see the press contacts at Toyota (GB):

Show Press Contacts

For further information, please contact:

David Rogers

07825 280608 or by email at

General, alternative fuels and mobility media enquiries

David Crouch

07909 900 085 or by email at

General, fleet and motorsport media enquiries

Please understand that our press team only deal with enquiries from media representatives.

Toyota and Lexus Press Releases

To receive all Toyota and Lexus press information, please select the box below.

To update your profile type in your email address and press return. MailChimp will then send you an email confirming your details and you will then have the opportunity of amending your details.

* indicates required
All Toyota/Lexus News