New York Debut For Toyota’s New RAV4 Hybrid

2 April 2015
  • Toyota unveils the first RAV4 Hybrid at the New York International Auto Show
  • Full hybrid system features 2.5-litre petrol engine, with electronic all-wheel drive provided by additional electric motor powering the rear axle
  • Introduction of hybrid coincides with reveal of new RAV4 with revised styling, improved interior quality and provision of advanced technology features
  • Significant safety upgrade with addition of Toyota Safety Sense package
  • New RAV4 to be launched from December with hybrid model joining the UK and European line-up from early 2016

Toyota wrought a decisive change in the motoring landscape 20 years ago with the launch of the original RAV4, a new kind of recreational vehicle that pioneered today’s valuable and highly popular compact SUV market. Today it has opened a new chapter in RAV4’s enduring success story with the unveiling of the first RAV4 Hybrid at the New York International Auto Show.

The new RAV4 Hybrid AWD represents the next dimension in Toyota’s application of full hybrid technology. Its smooth and efficient powertrain combines a 2.5-litre petrol engine and an electric motor, with an additional motor powering the rear axle to deliver electronic all-wheel drive.

The AWD capability provides greater safety and stability when negotiating low-grip surfaces, It also provides a towing capacity of 1,650kg, with Toyota’s Trailer Sway Control system providing added security and peace of mind.

The unveiling of the hybrid coincides with the announcement of the new RAV4 range which features new exterior styling, improved cabin quality and further deployment of advanced technology and safety features.

RAV4’s new frontal design generates a stronger road presence and includes full LED headlights for the first time. To the side, there is a new rocker panel that creates a more flowing look, and at the rear the combination lamps and bumper have been reworked, adding yet more emphasis to the car’s road stance.

The sensory quality of the cabin has been raised significantly with the adoption of new combination meters, a full colour TFT screen and soft-touch materials.

New technology features include Toyota’s 360-degree Panoramic View Monitor, which gives the driver sight of obstacles that would remain hidden in blind spots when using conventional front and rear cameras, making for safer and easier manoeuvring.

RAV4’s safety specification is significantly improved with the addition of the new Toyota Safety Sense suite of features. In addition to the Pre-Collision System, Lane Departure Alert, Automatic High Beam and Road Sign Assist features that will also be included in the package for new Avensis and Auris this summer, RAV4 will further benefit from Adaptive Cruise Control and two significant enhancements to the basic Pre-Collision System functions.

Firstly, the PCS will operate at an extend relative speed range – from 6 mph up to the vehicle’s maximum speed – and will be able to reduce speed through automated braking by about 24 mph. Secondly, the system will be able to detect potential collisions with pedestrians, in the event of which automated braking will operate at relative speeds between 6 mph and 50 mph and be able to reduce vehicle speed by about 19 mph.

New RAV4 will go on sale in December, with the RAV4 Hybrid AWD model arriving in the UK and Europe early in 2016. UK specifications and further details will be announced nearer on the on-sale date.

Download this release as a PDF below

New York Debut For Toyota’s New RAV4 Hybrid


Images are copyright free for editorial purposes only

Media enquiries

Please click here to see the press contacts at Toyota (GB):

Show Press Contacts

For further information, please contact:

David Rogers

07825 280608 or by email at

General, alternative fuels and mobility media enquiries

David Crouch

07909 900 085 or by email at

General, fleet and motorsport media enquiries

Please understand that our press team only deal with enquiries from media representatives.

Toyota and Lexus Press Releases

To receive all Toyota and Lexus press information, please select the box below.

To update your profile type in your email address and press return. MailChimp will then send you an email confirming your details and you will then have the opportunity of amending your details.

* indicates required
All Toyota/Lexus News