Toyota And T4 Host Dream Drive Video Competition

28 October 2011

Aygo Go to be won on Channel 4’s ‘T4’ weekend programme

Where would your trip of a lifetime take you? That is the inspiration for a new video-making competition from Toyota and T4, Channel 4’s youth programming, with a new five-door Aygo Go as the top prize.

The challenge is for entrants to create a 30-second video to reveal details of their dream trip – where they would go, who they would take with them and the one must-have item they would take with them.

Looking for originality, an inventive spirit and creativity, the judges will select three finalists who will compete for the top prize in a driving contest that promises more twists than an Alpine pass.

Toyota has supported T4 since 2006, linking into key shows such as Shipwrecked, The Big Bang Theory and Hollyoaks. Currently Saturday programming is sponsored by the Toyota iQ and Sunday schedules by Aygo, models that are small in size but big in appeal to younger drivers with their modern styling, fun-to-drive character and low ownership costs.

To enter, you can enter your 30-second video to, and it will be featured on an exclusive YouTube channel. The competition is being promoted on-screen on T4 from this weekend.


Download this release as a PDF below

Toyota And T4 Host Dream Drive Video Competition


Images are copyright free for editorial purposes only

Media enquiries

Please click here to see the press contacts at Toyota (GB):

Show Press Contacts

For further information, please contact:

David Rogers

07825 280608 or by email at

General, alternative fuels and mobility media enquiries

David Crouch

07909 900 085 or by email at

General, fleet and motorsport media enquiries

Please understand that our press team only deal with enquiries from media representatives.

Toyota and Lexus Press Releases

To receive all Toyota and Lexus press information, please select the box below.

To update your profile type in your email address and press return. MailChimp will then send you an email confirming your details and you will then have the opportunity of amending your details.

* indicates required
All Toyota/Lexus News