Passenger Vehicles Press Releases on Toyota Media Site

Passenger Vehicles

4 April 2012

Toyota Primes Prius+ For Summer Launch

Toyota continues the expansion its hybrid technology into new areas of the market with the launch this summer of Prius+, Europe’s first full hybrid seven-seat MPV. The ground-breaking new model, which combines traditional people carrier practicality with ultra-efficient performance, is also the first mainstream Toyota hybrid to use a lighter and more compact lithium-ion battery pack.

30 March 2012

Toyota Hilux Conquers Antarctica On Jet Fuel

Toyota’s redoubtable Hilux continues to push the boundaries of extreme endurance, completing a marathon Antarctic journey of more than 5,900 miles, further than any vehicle of its type has managed before. And true to Toyota’s reputation for toughness, it did so without a single technical hitch.

2 March 2012

Yaris Hybrid A Budget-beater For Companies And Drivers

The latest Toyota advanced technology for low emissions and high fuel economy motoring does not come with a prohibitive price tag, particularly for company drivers keen to keep their tax bills low. The new Yaris Hybrid, the first European full hybrid supermini, is expected to cost no more than £25 a month in Benefit-in-Kind tax for business motorists.

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