Toyota Media Site: Latest Press Releases

Latest Press Releases

1 January 2008

European Sustainability Report 2008

Toyota European Sustainability Report 2008.

21 December 2007

Auris Advances With New Sporting Flagship

A new flagship Toyota Auris hits the streets early next year, giving the range a new sporting edge.

17 December 2007

Toyota Prius: 10 Years At The Top

Prius celebrates its 10th anniversary this month and a decade during which it has pushed the boundaries of automotive innovation and set benchmarks in low emissions and fuel economy that Toyota’s rivals are still struggling to match.

14 December 2007

Toyota Rings In The New Year With RAV4 XT-R And Yaris TR

New RAV4 and Yaris models are lined up for 2008, ensuring Toyota customers can enjoy some true New Year bargains.

13 December 2007

Aygo Platinum: Precious Metal At A Perfect Price

There is no more exclusive Aygo than the new Platinum, a version of Toyota’s award-winning city car that is brimful of premium quality features.

12 December 2007

Mayor’s Prius Sets Stevenage A Green Example

The Mayor of the Hertfordshire town of Stevenage has broken with tradition – by switching to hybrid synergy drive for his new official car.

31 October 2007

From Playstation To Dégustation: Toyota Supra Enters The 2007 Hackett Beaujolais Run

The Toyota Supra takes on a new challenge this month: the ultimate Japanese GT car and icon of the Sony Playstation Gran Turismo game is swapping the racetrack and (virtual) mean streets for a fund-raising

24 October 2007

Lisa Hails Carmic Cars To The Stars

TV personality Lisa Rogers reckons that the new private car service Carmic Cars offers the cleanest, greenest way of getting round London in 2007 by using only low-emission Toyota Prius Cars.

22 October 2007

Land Cruiser Invincible: Toyota’s New Headline Act

Toyota’s legendary Land Cruiser SUV reaches new heights of style and luxury this autumn with the introduction of a new, revised Invincible grade.

17 October 2007

Zero Heroes Lead Toyota’s Autumn Campaign

Credit squeeze, what credit squeeze? Toyota is turning the tables on economic doom-mongers with a headline-grabbing zero per cent finance offer on some of its most popular models this autumn.

Toyota To Display Sustainability Concepts At Tokyo Show

Toyota plans to exhibit eight concept vehicles at the 40th Tokyo Motor Show* under the theme: “Harmonious Drive – a New Tomorrow for People and the Planet”.

10 October 2007

Aygo Further On Less – Again!

The Toyota Aygo successfully defended its crown as the most economical car on the roads at the 2007 AA/ALD Automotive MPG Marathon on 3 and 4 October.

9 October 2007

From Corona To Prius: Toyota Quality Spans The Decades

A car in which seatbelts are a luxury option, the turn of a key is the only protection against thieves and anti-pollution measures are non-existent, wouldn’t even make the drawing board today, but it was with just such a model that Toyota made its UK market debut.

11 September 2007

Toyota Concept Car iQ: An Intelligent Urban Transport Solution

The Toyota Concept Car iQ, unveiled today at the Frankfurt Motor Show, marks a step change in small car design, challenging conventional thinking by being small, yet spacious and high in premium quality features.

31 August 2007

Toyota European Hybrid Sales Accelerate Past 100,000 Units

Toyota Motor Europe (TME) has announced that cumulative European sales of Toyota and Lexus hybrid vehicles have topped the 100,000 mark.

29 August 2007

Toyota’s World Of Easy Listening

No more earpieces, no more fiddling with the clickwheel as you drive, no more fumbling on the floor to search for your wayward player: Toyota has come up with a perfect integration system that links Apple’s iPod directly to your car’s audio system.

10 July 2007

Auris Leads Toyota’s Seventh Year At Mobility Roadshow

The new Toyota Auris will make its first Mobility Roadshow appearance at the 2007 event, heading a comprehensive line-up of Toyota models on display and in action on the track.

4 July 2007

Toyota Develops Advanced Head Restraint To Help Reduce Intensity Of Whiplash Injuries

TOYOTA MOTOR CORPORATION (TMC) announced today that it has developed the Active Headrest, a new head restraint that reduces the stress on the neck during low-speed, rear impacts. TMC plans to introduce the head restraint

2 July 2007

Verso Revitalised

A nip and tuck have given the Toyota Verso compact MPV a fresh look this summer, with the introduction of a bolder front bumper and new front grille that link the model more closely to the family styling of the Yaris and Auris models.

27 June 2007

Fire Brigade Rings Changes With Toyota

More than 50 fire service staff have switched from being user-choosers to driving a range of Toyota Avensis diesel cars – and the transition has been a smooth one, says Derbyshire Fire & Rescue Service’s Fleet Manager John Millett.

21 June 2007

Industry Commendation For Top Toyota Apprentice

Excellence in body and paint shop skills has earned Andrew Daniels national recognition as one of the best young technicians in the country. Andrew, 22, a second year apprentice with Farmer and Carlisle in Loughborough,

21 June 2007

Toyota Gives Yaris The TR Factor

There is no midsummer madness behind Toyota’s 21 June launch for the new Yaris TR, even though motorists might be surprised by the great value it represents.

18 June 2007

Toyota Develops Next-Generation Engine Valve Mechanism

TOYOTA MOTOR CORPORATION (TMC) recently announced that it has developed Valvematic, a variable valve lift mechanism created through combining VVT-i (Variable Valve Timing-intelligent), which controls the timing of intake valve opening/closing, with a new mechanism that can also control the intake valve lift volume.

15 June 2007

Climate Of Change – Powered By Toyota Prius

Toyota’s hybrid technology combined with a carbon-offsetting programme is set to make Climatecars, London’s new eco-friendly taxi service, one of the greenest around.

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