Toyota is using the British International Motor Show to launch several new cars, including the world’s most environmentally friendly family car – the Prius.
Like croissants and bottled water, it seems French-style direct action has reached the UK. But you don’t need to blockade an oil refinery or jam up the A1 to pay less for fuel. Just drive the new Toyota Prius.
The Toyota Prius, the world’s first mass-production hybrid car, has received yet another accolade, this time for technical innovation in the Fleet World Honours.
Toyota has made its mark on Britain with Prius, Toyota’s hybrid car. Starting from the Toyota plant at Burnaston, Derby, volunteers from the Toyota Enthusiasts Club drove around central England on a route that traced out the shape of the Toyota logo.
Toyota has confirmed it is planning to launch its revolutionary Prius hybrid-powered car in Europe next summer.
Visitors to the London Motor Show at Earls Court 20-31 October 1999 will have to catch their breath thanks to the rapid pace of change at Toyota.
Bernard Jenkin MP, Shadow Minister for Transport, took time out in the last few days of the parliamentary session to try the new Toyota Prius on the busy roads around the Palace of Westminster.
Toyota’s ‘Mighty Atom’ 1.0-litre engine recently launched in its Yaris supermini has been voted the best engine in the world at the first ‘oscars for engines’.