At first glance, there was little about the first generation Toyota Prius that suggested it could be the start of a global phenomenon, a quirkily designed saloon that proved to be the pathfinder for game-changing engine technology.
Toyota has defied the doubters of official fuel consumption statistics to show that its Avensis is in fact capable of wringing many more miles out of a gallon of fuel.
Toyota has been leading the market in driving down CO2 emissions from its cars, as witnessed by its achievement in becoming the first manufacturer to dip below the European Union’s 130g/km fleet average target.
Toyota’s environmental leadership in offering motorists cleaner, more efficient cars has been confirmed by the latest industry-wide survey by Clean Green Cars.
Rt Hon Dr Vince Cable MP, Secretary of State for Business, Innovation and Skills, will officially launch the start of production of the all-new Auris Hybrid, during a visit to Toyota’s Burnaston Plant, Derbyshire, today (28th June, 2010).
A new kind of Toyota Prius makes its debut on London’s streets this summer. A joint programme between Toyota and EDF Energy is leasing 20 Prius Plug-in Hybrids for use in fleets operated by public organisations and businesses in the capital.
Toyota and EDF Energy today launch a three-year leasing programme that brings ultra-low emissions plug-in hybrid vehicle technology to the streets of London.
Toyota again takes the lead in delivering advanced and efficient user-friendly low emissions technology with the launch of its new Auris Hybrid, the first full hybrid vehicle in the European C-segment.
Toyota continues to lead the motor industry in the UK in bringing down average CO2 emissions across its entire model range.
Toyota and the Clean Energy Partnership announced today (5 March) that Toyota has become a new international auto partner for the organisation.
Analysis of the CO2 output for all cars sold in the UK in 2009 reveals that Toyota is top of the low emission charts.
Toyota Motor Corporation in Japan has today confirmed the introduction of the Prius Plug-in Hybrid, a plug-in version of the third-generation Prius petrol-electric hybrid vehicle.
Toyota has been hailed as the “greenest” manufacturer in the auto industry’s drive to bring down average CO2 emissions.
With almost two weeks to go until its on sale date, the new generation Toyota Prius has already scooped its first award, winning the title of WhatGreenCar Car of the Year 2009.
Toyota has helped make maritime history by shipping its cars across the world on board a ship part-powered by solar energy.
Long before the first new Prius reached the showroom, Toyota had plans in place to ensure that when the car reaches the end of its useful life it can be disposed of in an environmentally responsible fashion.
The low emissions and fuel efficiency delivered by the new Toyota Prius in everyday driving would be of little value if they were not backed up by equally environmentally focused manufacturing. As part of Toyota’s
Toyota and EDF Energy have been awarded UK government funding through the Technology Strategy Board’s Ultra Low Carbon Vehicle Demonstrator Competition to support a trial of up to 20 innovative Plug in Hybrid Vehicles (PHVs).
When it comes to environmental performance, new Prius’s achievements are not just about the fuel economy and clean running offered by its Toyota Hybrid Drive full hybrid powertrain.
Toyota will lease over 150 units of its next generation Plug-in Hybrid Vehicle (PHV) to selected fleet customers across Europe as part of a three-year programme.
Toyota has retained its position as greenest vehicle manufacturer according to a study conducted by Business Car magazine.
