Toyota Media Site: Latest Press Releases

Latest Press Releases

14 October 2010

Prius: From Curio To Icon

At first glance, there was little about the first generation Toyota Prius that suggested it could be the start of a global phenomenon, a quirkily designed saloon that proved to be the pathfinder for game-changing engine technology.

8 October 2010

Toyota Hybrids Recruited for the World’s Greenest Car Club

Toyota is helping launch the world’s greenest commercial car club by supplying Prius and Auris hybrid cars to Glasgow’s new City Car Club.

7 October 2010

Auris, Camera, Action

A white Toyota Auris parked under a Victorian railway arch in London’s East End wouldn’t normally attract too much attention, but passers-by in Shoreditch were stopped in their tracks as the seemingly ordinary car was transformed, its bodywork peeling back to reveal a pulsing blue light.

7 October 2010

Worldwide Prius Sales Pass Two Million Mark

Toyota is celebrating another milestone for Prius, with worldwide sales passing two million since the original hybrid was launched in 1997.

6 October 2010

Toyota raises the iQ at Birmingham Brain Game

This year’s attendees of the annual Birmingham Brain Game event can expect a clever prize in the form of a brand new Toyota iQ.

30 September 2010

Toyota Verso-S: Perfect Packaging

Toyota will return to the mini-MPV (B-MPV) market in 2011 with the new Verso-S, its first contender in a segment it created itself in 1999 with the launch of Yaris Verso.

28 September 2010

Toyota iQ Adds Interior Style And Euro 5 Engines For 2011

It may be the world’s smallest four-seater car, but the Toyota iQ has never been short on style. Its distinctive exterior appearance remains unchanged, but in the cabin some changes have been made to raise the quality factor and give customers more choice.

20 September 2010

Toyota Set to Bolster Used Car Sales With FindsYouCars.com

Toyota (GB) PLC (TGB) has signed up to online ‘find engine’ FindsYouCars.com to deliver its entire dealer network with genuine, qualified sales leads from buyers.

20 September 2010

Toyota Optimal Drive Makes Avensis an MPG Miser

Toyota has defied the doubters of official fuel consumption statistics to show that its Avensis is in fact capable of wringing many more miles out of a gallon of fuel.

16 September 2010

Toyota Joins Industry Partners to Launch Smart Grid Demonstration Project

Toyota is developing its strategy for a future low carbon society by joining leading industry partners in a new real-world exercise to explore the potential of new technologies for power generation, storage and distribution.

6 September 2010

Toyota Prius Matches Biesse Green Project

The new generation of woodworking machinery made by Biesse UK makes deep cuts in energy consumption and CO2 emissions – as do the latest additions to the company’s car fleet, six top-of-the-range Toyota Prius T Spirit hatchbacks with Hybrid Synergy Drive.

31 August 2010

Toyota At The Paris Motor Show

Toyota will signal its return to the mini-MPV segment at this year’s Paris motor show with the world debut of the new Verso-S.

3 August 2010

Vans-For-Prius Swap Gives Morris Vermaport a Lift

Replacing a fleet of vans with hatchbacks is not an everyday occurrence, but that’s exactly what lift-supplier Morris Vermaport is doing.

30 July 2010

Cleaner Cars from Greener Showrooms

Toyota has been leading the market in driving down CO2 emissions from its cars, as witnessed by its achievement in becoming the first manufacturer to dip below the European Union’s 130g/km fleet average target.

29 July 2010

Toyota Announces Precautionary Safety Recall Campaign in the UK for Previous Generation Land Cruiser Amazon

Toyota today announced a recall campaign for 348 of the previous generation Land Cruiser Amazon models that have the potential to be affected by a rare steering related issue. This has been confirmed with Vehicle and Operator Services Agency (VOSA).

29 July 2010

Toyota Earns Which? “Best Buy” Accolades

There is no need to take our word for it, the Toyota Prius and Verso are “best buys”. That’s the verdict of Which?, Europe’s largest consumer organisation.

26 July 2010

Clean Engine Technologies Power Toyota Leadership on CO2 Emissions

Toyota’s environmental leadership in offering motorists cleaner, more efficient cars has been confirmed by the latest industry-wide survey by Clean Green Cars.

19 July 2010

Greener Fares With Toyota Prius in Manchester

Jeffries Cars has been well-established in private hire in Manchester for more than 40 years, but now the family business is taking a step into the future – with the help of Toyota. It has

16 July 2010

Toyota Prius Sales Reach 200,000 in Europe

As others promise prototypes or tout test cars, Toyota celebrates ten years of the Prius in Europe with 200,000 sales.

14 July 2010

Toyota Primes New Options for Prius

Advanced safety, style and premium equipment features now available Already one of the most technologically advanced cars on the market, the third generation Toyota Prius now offers owners the opportunity to benefit from even more

2 July 2010

Toyota Auris Hybrid Crowned WhatGreenCar Car of the Year

The new Toyota Auris Hybrid officially went on sale yesterday and instantly scooped its first award, being named the WhatGreenCar Car of the Year 2010.

1 July 2010

ASA Seeks and Toyota Finds iQ Solution

ASA Recruitment may be celebrating its 40th anniversary, but there’s no looking back for the company with its latest acquisition – a fleet of brightly styled and thoroughly contemporary Toyota iQ pool cars, to run

30 June 2010

Toyota Auris Hybrid Ahead on Value

Proving that advanced, low emissions technology need not cost the earth, the new, British-built Toyota Auris Hybrid has the measure of its main market rivals on value for money.

28 June 2010

Secretary of State Launches UK Production of the First Full Hybrid Vehicle in Europe

Rt Hon Dr Vince Cable MP, Secretary of State for Business, Innovation and Skills, will officially launch the start of production of the all-new Auris Hybrid, during a visit to Toyota’s Burnaston Plant, Derbyshire, today (28th June, 2010).

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